SEO Case Study 4: A Luxury, Green Built Real Estate Community

An Organic SEO campaign began for a luxury, green built, gated community in Western North Carolina in late January of 2008 and concluded in July 2008. During this period, 3,000-3,500 words of keyword rich text were uploaded to the website each month and articles were syndicated across web channels on a monthly basis. When a comparison chart was cast between February – April and May – July 2008, Google Analytics revealed that search generated traffic increased by 55%.  Search engines recognized 1,777 keywords in the first three months and 3,951 in the following three months.